Good Karma Adventures is a cruise planning agency based in Petaluma, CA. The owner reached out to me looking for a more personal, modern, identity revamp. I was hired as the graphic designer to create new print and digital materials.

Project Objectives:

  • Their existing identity didn’t communicate as much unity across digital and print mediums as client wanted.

  • I met with her numerous times to ensure the new design communicated the calm and serenity feelings associated with traveling.

Results & Impact:

  • After 2 rounds of revisions I created her personalized illustrations and font to be used across mediums.

03 Travel Agency Rebrand

Year: 2024

Role: Illustrator, Graphic Designer